I am a results-driven Virtual Assistant with a strong background in digital marketing, Google Ads optimization, and customer support. I have 2 years of experience working with a third-party vendor company of Google, where I focused on managing and optimizing Google Ads campaigns, improving conversions, and reducing cost per acquisition. In addition, I also worked for 4 months as a Google Ads Media Buyer in an agency here in the Philippines, handling performance-driven campaigns across multiple clients.
Throughout my experience, I have been responsible for optimizing campaigns for performance, monitoring key metrics such as CTR, CPC, and conversion rates, and ensuring continuous improvement based on data-driven insights. I have managed a high volume of accounts—approximately 300 to 400 Google Ads accounts in total—which strengthened my ability to multitask, maintain accuracy, and deliver consistent reporting across multiple campaigns.
More recently, as I transitioned into freelancing as a Virtual Assistant, I further developed my technical skills, including setting up conversion tracking in Google Tag Manager and GA4, particularly for lead forms and call-based conversions. This enhanced my understanding of end-to-end tracking, data accuracy, and performance optimization.
In addition, I also have customer service experience with AT&T and Target, where I developed strong communication, problem-solving, and client management skills that complement my technical background in digital marketing.
My goal is to streamline your operations while contributing to your bottom line. Whether you need precise data collection, client relationship management, or digital marketing support, I provide the accuracy, efficiency, and initiative needed to help your business thrive.
Experience: 2 - 5 years
Experience: 2 - 5 years
Experience: 2 - 5 years
Experience: 2 - 5 years
Experience: 2 - 5 years
Experience: 2 - 5 years
Experience: 1 - 2 years
Experience: Less than 6 months
Experience: Less than 6 months
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Judy Bass
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