A+ Virtual Assistant | E-commerce Whiz | Amazon PPC Ads

Amazon Sales Growth: Within my first year, I spearheaded a 194.38% increase in sales for the US Merch By Amazon account. This achievement demonstrates my effectiveness in driving significant revenue growth. • PPC Management: I managed a combined monthly budget of approximately $10,000 across PPC Ads Consoles for both the US and EU marketplaces. My responsibilities included: • Campaign Optimization and Oversight: I optimized and oversaw PPC campaigns, implementing successful placement bidding strategies. This resulted in improved campaign performance and return on ad spend. • Strategic Collaboration: I partnered effectively with the marketing team to develop winning PPC campaign strategies, ensuring alignment with broader marketing goals. • Data-Driven Optimization: I leveraged my proficiency in keyword research and optimization techniques to maximize campaign reach and performance. • Proactive Trend Monitoring: I consistently monitored Amazon advertising trends and best practices to ensure my campaigns remained effective and competitive. I am adept in using these tools: • Amazon Advertising Console • Adbadger • Merchjar CERTIFICATIONS: • Amazon Advertising (Perpetua) • Advanced Pay Per Click (SimpliLearn) • Pay Per Click Foundations (SimpliLearn) • Selling on Amazon Complete Complete Course: FBA, FBM, & Sponsored Ads (Udemy)

Leveraging extensive experience in crafting compelling Amazon POD listings, I excel at copywriting and optimization for maximum discoverability. My expertise encompasses utilizing tools like Flying Upload POD Tool to manage and optimize Merch by Amazon listings. This involves: • Strategic Keyword Research: I conduct thorough research on both high-volume and long-tail keywords relevant to your product category. This ensures effective targeting of both competitive and less competitive search terms, maximizing visibility on Amazon's search engine. • Compelling Product Titles and Descriptions: I craft clear, concise, and keyword-rich titles and descriptions that accurately represent your product while incorporating targeted keywords to enhance search ranking and customer engagement. • Data-Driven Product Selection: By analyzing purchasing history data, I select t-shirt colors with a high sales probability, maximizing your product's appeal to potential customers. • Trademark and Listing Compliance: Utilizing Flying Upload's built-in tools, I meticulously verify keyword safety and ensure listings are free from trademark infringement. This meticulous approach minimizes rejection rates and streamlines the approval process for your Merch by Amazon products.

Strong track record of success in e-commerce, adept at providing administrative support and assistance.

Thrive in the dynamic world of social media management! I bring a well-rounded skillset to the table, encompassing: • Content Creation: I'm passionate about crafting engaging content like reels and eye-catching thumbnails for Facebook and Instagram. • Independent Initiative: I excel at working with minimal supervision, leveraging tools like CapCut and Canva to create impactful video content for reels. • Resourceful Content Creation: I'm a master at utilizing free resources like stock photos and images to create compelling content that fits your brand aesthetic. • Social Media Growth Strategies: I'm knowledgeable about best practices for growing a social media presence. This includes maintaining consistency in posting engaging content, like reels, and strategically promoting products using the 80/20 rule: 80% informative and valuable content, and 20% focused on product promotion.

I worked with a dropshipping company in a customer service role i.e., email support agent. I followed a structured standard operating procedures for sending emails and updates to valued customers, processing and recording of payments, dealing with disputes or customer concerns, parcel tracking, etc.

Adept in leveraging Canva Pro for a wide range of e-commerce and social media content creation. This includes crafting compelling thumbnails, social media posts, and video ads specifically tailored for Amazon Merch On Demand.

Adept in leveraging Google Suite's core productivity tools for seamless collaboration and project management. This expertise encompasses: • Essential Document Creation and Management: I'm proficient in crafting and editing documents (Docs), spreadsheets (Sheets), and presentations (Slides) for clear and professional communication. • Streamlined Communication: I utilize Gmail for efficient email communication and Google Meet for virtual meetings and collaboration. • Organization and Accessibility: My skills include managing shared calendars, creating online forms for data collection, and utilizing Google Drive for secure cloud storage and file sharing.

Invested in comprehensive paid training programs specifically focused on Amazon Seller Central. These programs equipped me with advanced knowledge in: • Product Research for FBA/FBM: I have a strong understanding of strategies for identifying and sourcing profitable products for both Fulfillment by Amazon (FBA) and Fulfillment by Merchant (FBM) models. • Pay-Per-Click (PPC) Advertising: My training covered advanced techniques for managing Sponsored Brands and Display Ads campaigns within the Amazon Ads Console. • Amazon Ads Console Management: I possess the skills to effectively navigate and utilize the Amazon Ads Console to optimize and manage PPC advertising campaigns.

Equipped with a strong foundation in e-commerce best practices. This includes: • Completion of a paid training program on Amazon Seller Central, covering FBA/FBM fulfillment models and Sponsored Ads strategies. • Extensive self-directed learning through resources like YouTube and the Amazon website. • Possession of relevant certifications such as "Selling on Amazon: FBA, FBM, and Sponsored Ads."

Leveraged my expertise in SEO keyword research to optimize Sponsored Ads campaigns for Merch by Amazon. This involved utilizing Helium 10, a leading industry tool, to identify high-performing and relevant keywords that align with product offerings.

Highly knowledgeable in the critical aspects of Print-on-Demand (POD) product development, with a strong focus on product analysis. This expertise encompasses: • In-depth POD Niche Research and Product Analysis: I can effectively combine niche research with thorough product analysis to identify profitable niches within the POD market and select products with high sales potential. This analysis considers factors like existing competition, customer reviews, and market trends. • Data-Driven Product Evaluation: My skills extend beyond basic analysis. I can leverage data to assess a product's strengths and weaknesses, identify opportunities for improvement, and ultimately determine its potential for success within the chosen niche.

Proven ability to identify profitable opportunities within the Print-on-Demand (POD) market, particularly for t-shirt products on Amazon. I leverage my expertise in: • In-depth POD Niche & Product Research: I excel at conducting thorough niche research and product analysis to identify trending niches and high-potential t-shirt designs for the Amazon platform. • Data-Driven Strategies: I utilize industry-standard tools like Helium 10, Jungle Scout, Keepa, and SellerAmp to gather data and inform my research process. • FBA Knowledge Foundation: Through a paid course, I gained a foundational understanding of FBA product research and sourcing, which complements my POD expertise.

Exposure to lead generation techniques through a paid training program at an agency. This program equipped me with the skills to: • Identify Potential Leads: I learned to leverage platforms like LinkedIn and Google Maps to identify relevant businesses, such as fitness gyms in the US. • Data Collection with Chrome Extensions: I gained experience utilizing lead-finding Chrome extensions like email finders (e.g., Email Hunter) and data enrichment tools (e.g., Snov.io) to compile lead information into spreadsheets. Note: Avoid mentioning specific tools unless they are very well-known. • Data Validation and Security Practices: The training also covered data validation techniques like NeverBounce and best practices for responsible data collection, including the importance of VPNs for secure browsing.

Proficient in Adobe Photoshop, actively developing my skills across its broad functionality. This includes a strong grasp of advanced editing techniques commonly employed in e-commerce design. • Basic and advanced photo editing: Adjusting exposure, color correction, retouching, and applying creative filters. • Background removal and photo manipulation: Precisely isolating objects for creative compositions and product mockups. • Image resizing and enhancement: Optimizing image dimensions and quality for various online and print applications. • AI-Generated Image Correction: Utilizing Photoshop's advanced tools to refine and enhance outputs from Midjourney and other AI generation tools.

I had an extensive experience in POD niche research for Merch by Amazon.