Senior Account Officer

I have strong knowledge with looking for quality influencers that can produce great content and have a similar audience to brands that I handle and act as bridge between the brand and influencers as well as make sure all communications and negotiations are smooth and organized. I keep track of campaign timelines and posting dates for influencers and make sure all of their content are aligned with the brand message.

I helped drive the success of some local brands’ social media accounts by creating written and verbal content that fostered meaningful interactions with page users. I generated insightful reports for my managed pages, including comprehensive engagement reports, closing reports, and inquiry/FAQ sheets that provided clients with valuable insights to help optimize their social media strategies.

I am proficient in managing my team's schedules and booking important meetings with clients and other stakeholders. I make sure to list the agenda whenever I book meetings, take minutes, and send call reports after meetings.

I’ve been in the advertising industry for more than 2 years and I’m currently a Senior Account Officer at Spark It, which is a digital PR &⁣ talent representation agency⁣⁣⁣⁣⁣⁣⁣. I help and spearhead development of brand strategies and integrated marketing campaigns, including influencer campaigns, for local and international brands. I am also responsible for day-to-day coordination for lifestyle accounts and its sub-brands, ensuring smooth operations and robust relationships with clients, key opinion leaders (KOLs), and other stakeholders both within and outside the organization to drive growth and expansion. I have great interest in learning about new trends and technologies that can be beneficial in crafting marketing plans, and have always been drawn to the challenge of building or leading amazing teams, winning new accounts, and attracting the best talent for client projects