Virtual Assistant for Book Launch and Marketing Support

About the Role:
?We are seeking a skilled and proactive Virtual Assistant to support a highly connected author preparing for his upcoming book launch and speaking tour. The ideal candidate will be responsible for managing various aspects of email marketing, administrative tasks, and outreach for speaking engagements.

Key Responsibilities:


Email Marketing Management:
Set up and manage email automation systems
Implement multi-phase email campaigns (nurture, pre-launch, launch, and post-launch)
Monitor email performance and provide data-driven insights
Manage subscriber lists, including segmentation and targeting

Administrative Support:
Manage email communications and respond to inquiries promptly
Handle calendar management and schedule appointments
Coordinate with team members, including Mr. Rhodes' daughter for social media management

Speaking Engagement Coordination:
Identify potential venues and organizations for speaking engagements
Send outreach emails, including pricing information - this will be provided
Coordinate and schedule speaking engagements to align with the book launch


Launch Support:
Assist in implementing the sales letter strategy
Help create and place opt-in forms on the website
Support the execution of launch week activities and promotions

General Marketing Assistance:
We have content pillars, strategy etc prepared, we just need someone to execute this strategy
Help create marketing materials such as teasers and excerpts
Assist in encouraging social sharing and word-of-mouth marketing
Contribute to post-launch activities, including encouraging reviews

Required Skills and Qualifications:
Proven experience as a Virtual Assistant, preferably in book marketing or author support
Strong proficiency in email marketing platforms, Mail chimp preferred
Excellent written and verbal communication skills
High level of organization and attention to detail
Ability to work independently and manage multiple tasks efficiently
Familiarity with social media platforms and basic marketing principles
Proficiency in Microsoft Office suite and Google Workspace
Experience with calendar management and scheduling tools

"Nice to Have" Qualifications:
Knowledge of the publishing industry and book launch processes
Experience in coordinating speaking engagements or event planning
Familiarity with website management and opt-in form creation

Hours and Availability:
This is a part-time, remote position with flexible hours
Availability during standard business hours for meetings and time-sensitive tasks is required

To Apply:
Please submit your resume, a brief cover letter explaining your relevant experience, and two references from previous clients or employers. Include any samples of your work in email marketing or virtual assistance that you feel demonstrate your capabilities.

We look forward to finding the right candidate to support author/speaker in this exciting book launch journey!