Social Media Expert

Social Media Manager (Part-Time, Remote)
Location: Remote (Toronto-based preferred, but not required)
Hours: Part-Time | Flexible with availability around content deadlines and product launches

BY David Kollar is a Toronto-based menswear label focused on elevated essentials with a global perspective. We’ve been featured in Forbes, GQ, and Complex, and were previously stocked in 300+ retailers around the world. As we shift our focus toward building a strong digital community, we're looking for a Social Media Manager to take over content management and growth across TikTok and Instagram.

What You’ll Do

Manage and grow the brand’s TikTok and Instagram accounts

Research and identify viral fashion content and trends to replicate or build upon

Create, schedule, and post engaging content including:

Short-form videos (Reels and TikToks)

Instagram Stories

Captions and trending sounds

Use tools like CapCut and Canva to edit high-performing short-form content

Maintain an organized content calendar and stay on top of trends in fashion and social media

Engage with our audience by responding to comments and messages with brand-appropriate tone

Track and report on performance analytics (views, shares, saves, engagement, etc.)

Contribute ideas for campaigns, challenges, collaborations, or creative formats to grow reach

Stay aligned with our menswear aesthetic and storytelling approach

What We’re Looking For

1–2+ years of experience managing social media, preferably for a fashion or lifestyle brand

Deep understanding of TikTok and Instagram algorithms, engagement strategies, and timing

Strong knowledge of fashion trends and internet culture

Skilled in:

CapCut or other short-form video editing tools

Canva

Content research and hashtag strategy

A strong visual eye for what makes a video go viral or what hooks attention in the first few seconds

Passionate about fashion and creating for a style-forward audience

Ability to take initiative, meet deadlines, and work collaboratively with our creative team

Bonus: experience using scheduling tools like Later, Planoly, or Meta Business Suite

About Us BY David Kollar is an independent menswear brand based in Toronto. Known for pushing the edge on design and creativity, we’ve been featured in Forbes, GQ, and Complex, and have worked with creators around the globe. We’re now focused on building our digital presence and are looking for a team player who’s excited about the intersection of fashion and content.

How to Apply Please send us:

Links to social accounts you’ve managed or grown (your own or client work)

A few examples of viral videos or fashion content you’ve created or edited

Your hourly or project-based rate

A short message on why you're passionate about fashion and content