Shopify Growth & Operations Manager — DTC Brand (Remote, Full-Time)

Marie Originals — a US-based DTC e-commerce brand — needs an OWNER for our Shopify store. Products go out of stock without anyone noticing. Sales drop and no one investigates. This role exists to take full ownership of our Shopify channel and grow it from there.

THIS IS NOT A DEVELOPER ROLE. Shopify has moved past needing heavy coding. This is an account and ecosystem management role — you run the business of the store, not the code behind it.

What you'll own:

Revenue and Growth
- Daily monitoring of sales performance and proactively flagging anomalies (out-of-stock, pricing, broken listings)
- Coordinating promotional strategy and pricing
- Supporting retargeting strategies with our email and paid ads teams using Shopify customer data
- Optimizing product listings for conversion (pricing, copy, imagery, page structure)

Marketing Coordination
- Coordinating with the paid media team on landing pages and campaigns (Google Ads, Meta, TikTok)
- Setting up and managing SEO apps within Shopify
- Supporting email retargeting flows using Shopify customer data

Store Operations
- Owning the full Shopify admin: listings, collections, inventory sync, pricing, order flow
- Ensuring no product goes out of stock without a flag and a plan
- Managing end-to-end product launches in Shopify
- Maintaining store health: page speed, mobile, uptime, listing accuracy

Integrations and Ecosystem
- Owning the Shopify app stack: install, configure, audit, troubleshoot
- Managing integrations with ShipStation, Zoho Inventory, and others
- Identifying gaps in the app ecosystem and proposing solutions

What this role is NOT:
- Not a Shopify developer (custom Liquid coding is not the focus)
- Not a graphic designer (the design team handles creative)
- Not a PPC manager (the paid media team owns ads)

Must-haves:
- 2+ years hands-on Shopify store management (full ownership preferred)
- Revenue accountability — you've managed a store with measurable sales targets
- Strong listing optimization: pricing, copy, SEO basics, inventory
- Independent experience managing Shopify app integrations
- Can read Shopify Analytics and act on the data without hand-holding

Strong advantages:
- Coordinating with paid media teams (Meta, Google, TikTok)
- Email retargeting flows using Shopify customer data
- Multi-channel brand experience (Amazon, TikTok Shop, marketplaces + DTC)

90-day milestones:
- Week 1: Full store audit — listings, inventory, integrations, pricing
- Week 4: Weekly sales report format established
- Day 60: First retargeting email campaign supported with Shopify data
- Day 90: Shopify channel revenue trending up vs. prior 90 days

What we offer:
- USD $1,200-$2,000/month (negotiable)
- Long-term role with direct comms to founders

HOW TO APPLY: Submit your application through our careers page at ----------

Include your portfolio of Shopify stores you've managed plus a 60-second Loom intro.

We use AI screening for fast, fair review. You'll hear back within 48 hours.