SEO Specialist - Local SEO & Rank Tracking

JOB DESCRIPTION

We are Exponential Oaks, a digital agency helping small businesses (contractors, roofers, HVAC, home services) build websites and rank on Google.

We're hiring an SEO Specialist to manage client SEO accounts and deliver ranking results.

IMPORTANT: This is NOT a sales job. No cold calling. No outreach. Just pure SEO work.

WHAT YOU'LL DO:

• Monitor and track local keyword rankings daily using BrightLocal
• Run site audits and identify technical SEO issues using Semrush
• Optimize on-page content (titles, meta descriptions, headers, internal links)
• Manage Google Business Profile optimization and citation audits
• Research keywords and build content strategies using Semrush
• Create monthly white-label client reports using Google Data Studio
• Identify ranking opportunities and quick wins for clients
• Collaborate with web dev team on technical implementation

TOOLS WE'LL PROVIDE:

• BrightLocal (rank tracking, local SEO management)
• Semrush Pro (site audits, keyword research, competitor analysis)
• Google Search Console (free - for monitoring search performance)
• Google Analytics 4 (free - for traffic analysis)
• Google Data Studio (free - for client dashboards)
• HubSpot CRM (free - for client management)
• Google Workspace (email, docs, drive, sheets)
• Slack (team communication)
• Notion (documentation and processes)

SCHEDULE:

• 15-25 hours per week (you choose when to work)
• No fixed hours - completely flexible
• Respond to clients within 24 hours
• Submit monthly reports by agreed deadline

YOUR FIRST 90 DAYS:

WEEK 1-2: TRAINING
- Learn our SEO methodology and processes
- Get access to all tools (BrightLocal, Semrush, etc.)
- Review 3-5 existing client accounts
- Learn our reporting templates and format

WEEK 3-4: START MANAGING CLIENTS
- Set up rank tracking for test client accounts
- Complete site audits in Semrush
- Identify top 3 ranking opportunities per client
- Create your first monthly client reports

MONTH 2: TAKE FULL RESPONSIBILITY
- Manage 5-8 active SEO client accounts
- Deliver all monthly reports on schedule
- Fix technical SEO issues (coordinate with dev team)
- Track and report ranking progress to clients

MONTH 3: OPTIMIZE & SCALE
- Manage 8-12 client accounts
- Spot upsell opportunities (additional services)
- Improve content optimization recommendations
- Demonstrate client ROI (rankings ? traffic ? leads)

SUCCESS METRICS:

? 100% on-time report delivery
? Average client ranking improvement within 90 days
? Zero missed deadlines or communication lapses
? Positive client feedback and satisfaction
? Proactive identification of ranking opportunities

============================================================

REQUIRED SKILLS

MUST HAVE:

• 2+ years of professional SEO experience
• Proven track record of managing client SEO campaigns
• Expert-level knowledge of BrightLocal OR similar local SEO tool (rank tracking, citation audits, GBP management)
• Expert-level knowledge of Semrush OR Ahrefs (site audits, keyword research, competitive analysis)
• Strong understanding of Google Search Console and Google Analytics 4
• Solid knowledge of technical SEO fundamentals (Core Web Vitals, page speed, crawlability, XML sitemaps, indexing)
• Strong written English communication skills (you'll write client reports)
• Detail-oriented and organized (managing multiple client accounts)
• Experience with local SEO for service-based businesses (contractors, home services, plumbers, roofers, etc.)

CANNOT HIRE IF:

? No verifiable SEO experience
? Cannot demonstrate proficiency with BrightLocal or Semrush
? Poor English writing skills
? History of unreliability (missed deadlines, ghosting)
? Claims to guarantee rankings (we know SEO doesn't work that way)

============================================================

NICE TO HAVE SKILLS

• Experience creating reports in Google Data Studio
• Knowledge of WordPress or Next.js/React
• Experience with on-page content optimization
• Knowledge of link building and backlink analysis
• Familiarity with HubSpot CRM

============================================================

COMPENSATION

• $5-7 per hour (based on your experience level and demonstrated SEO expertise)
• Rate increases available after 90 days of excellent performance
• Performance bonuses based on client satisfaction and results

============================================================

WHAT WE'RE LOOKING FOR

• Someone who takes ownership of client results
• Clear, proactive communicator
• Ability to work independently (minimal micromanagement)
• Long-term mindset (wants to build something real, not just earn quick money)
• Understands that SEO is a long-term game (not quick fixes or black-hat tactics)

============================================================

FAQS

Q: Do I need to be in the United States?
A: No. This is a 100% remote position. Work from anywhere.

Q: What if I don't have experience with BrightLocal?
A: We can train you on BrightLocal - it's easy to learn. However, you MUST have solid, verifiable SEO experience.

Q: Will I need to do sales or cold calling?
A: No. You manage existing client accounts only. No sales, no outreach, no calling.

Q: How long is the commitment?
A: We ask for a 3-month trial period. After that, we discuss ongoing arrangement and potential rate increases.

Q: Can I work on other projects simultaneously?
A: Yes, as long as you meet all our deadlines and there are no conflicts of interest.

Q: What's your SEO methodology?
A: We focus on:
- Local SEO (rank tracking via BrightLocal, GBP optimization, citation management)
- Technical SEO (site audits, Core Web Vitals, crawlability fixes)
- On-page optimization (keyword research, content strategy, internal linking)
- Monthly white-label reporting (dashboards showing rankings, traffic, ROI)

============================================================

ABOUT EXPONENTIAL OAKS

• Digital marketing and web development agency
• Based in Atlanta, GA (fully remote team)
• Services: Web Development + SEO + Email Marketing
• Focus: Small businesses and service contractors (home services, roofers, plumbers, HVAC, remodelers)
• Team: Small, professional, growing fast
• We're scaling and need reliable people to join us

============================================================

HOW TO APPLY

Please submit your application on OnlineJobs.PH with:

1. YOUR RESUME/CV
- Highlight your SEO experience (years, tools used, specific results/improvements)
- Include links to case studies or portfolio examples (if you have them)
- List all SEO tools you're proficient with

2. COVER LETTER (1-2 paragraphs)
- Why you're interested in this role
- Your experience with BrightLocal and/or Semrush
- How many hours per week you can commit
- Why you'd be good for managing client accounts

3. PORTFOLIO OR REFERENCES
- Link to past SEO work or case studies
- Client testimonials (if available)
- Or describe your proudest SEO achievement and what results you drove

4. ASSESSMENT QUESTION (OPTIONAL but appreciated)
- Answer this: "Describe your approach to improving local search rankings for a plumbing company in a competitive market. What would you do first?"

WE REVIEW APPLICATIONS WEEKLY AND MOVE FAST.

============================================================

QUESTIONS BEFORE APPLYING?

Feel free to send a message on OnlineJobs.PH. We're responsive and happy to clarify anything about the role, our process, or expectations.