Local SEO Manager

Why Join Pareto Leads?
???? Make an Impact – What you do here matters. Your work directly helps real businesses grow and succeed.
???? Work with Great People – Friendly, talented teammates who actually care – no egos, no drama.
???? Tools That Empower You – We invest in the right tools and systems so you can focus on doing your best work.
???? Positive Team Vibes – Open communication, good energy, and support whenever you need it.
???? Earn What You’re Worth – Competitive base salary plus performance-based bonuses.
???? Grow With Us – We’re scaling fast, and there’s room to grow with us if you’re hungry and ambitious.


Your Day-to-Day Responsibilities:
? Optimize Google Business Profiles – Fully manage and optimize GMB listings, from categories and services to photos, posts, and Q&A.
? Boost Local Rankings – Improve map pack visibility using geo-targeted content, local keywords, and on-page SEO best practices.
? Enhance Local Websites – Optimize service pages, metadata, internal linking, and site speed to support local SEO goals.
? Citations & NAP Consistency – Build and maintain citations across key directories to reinforce location authority.
? Manage Reviews & Reputation – Monitor and respond to reviews, implement strategies to increase 5-star feedback.
? Track & Analyze Performance – Use tools like GMB Insights, GA4, and local rank trackers to monitor results and guide strategy.
? Fix GMB Issues Fast – Handle suspensions, duplicates, and verification problems efficiently.
? Spy on Competitors – Analyze local competitors and adjust strategies to stay ahead in the map pack.
? Post Regular Updates – Schedule GMB posts with promos, updates, and seasonal messages to keep listings active.
? Local Content Creation – Upload geo-tagged images, write location-specific content, and build topical authority.

Key Qualifications:
- 2+ years of agency-side Local SEO experience – With a focus on service-based businesses (e.g. locksmiths, garage doors, plumbers, HVAC).
- Proven results in Google Maps (Local 3-Pack) – You’ve ranked businesses in competitive markets and have case studies or screenshots to back it up.
- Full-stack local SEO skills – From audits and content to citations, links, and review strategies – you know what drives growth.
- Strong written and spoken English – Clear, professional communication is essential.
- Takes ownership – Proactive, self-driven, and committed to delivering results without hand-holding.

Ready to Apply?
If you're passionate about helping local businesses grow through smart, strategic SEO – and you've got the track record to prove it – we’d love to hear from you.

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