Graphic Designer

About 1st Optimal:
1st Optimal is a high-end health optimization brand focused on helping high-achieving adults (ages 35-55) optimize their hormone health, energy, weight loss, and overall longevity. We combine functional medicine with personalized coaching, providing evidence-based care that empowers our clients to achieve their full potential. We are looking for a talented Graphic Designer to join our creative team to help bring our vision to life through compelling, high-quality design across various channels.

Position Overview:
As a Graphic Designer at 1st Optimal, you will be responsible for creating visually striking and impactful designs for a range of materials, both digital and print. Your work will support our marketing efforts across social media, email campaigns, website content, lead magnets, eBooks, and other collateral. The ideal candidate has a strong understanding of design principles, is proficient with Adobe Suite, Canva, and AI tools, and has experience in producing high-quality assets for both digital and traditional media.

Key Responsibilities:

Design and produce digital graphics for social media platforms, ensuring they are aligned with 1st Optimal's branding guidelines and are optimized for engagement and conversion.
Create visually appealing and functional designs for email newsletters, website content, and landing pages.
Develop print materials including brochures, flyers, and other marketing assets.
Collaborate with the marketing team to create lead magnets and eBooks that are visually cohesive and user-friendly.
Design visual assets for advertisements, including but not limited to display ads, banners, and promotional content.
Work with the team to ensure all designs align with the company’s brand voice and mission.
Maintain a consistent visual style across all digital and print platforms while experimenting with new creative concepts.
Stay up-to-date with design trends, tools, and technologies to bring fresh ideas and techniques to the team.
Work under tight deadlines and manage multiple design projects simultaneously.

Requirements:

Proven experience as a Graphic Designer or similar role, with a strong portfolio showcasing your skills in digital, print, and web design.
Advanced proficiency in Adobe Suite (Photoshop, Illustrator, InDesign) and Canva.
Experience with AI design tools (e.g., DALL-E, MidJourney) to enhance creativity and efficiency.
After Effects and Motion Graphics
Solid understanding of design principles and best practices for digital content.
Experience in designing social media graphics, website visuals, email templates, print materials, and promotional content.
A keen eye for detail, color theory, and typography.
Strong communication skills and the ability to collaborate effectively within a team.
Ability to work independently, manage multiple projects, and meet deadlines.
Experience with design for health, wellness, or lifestyle brands is a plus.

Preferred Skills:

Familiarity with web design tools like Figma or Sketch.
Knowledge of HTML/CSS for email or web content design.
Familiarity with content management systems (CMS) like WordPress.
Understanding of SEO principles for web and social media graphics.
Video editing skills (preferred but not required).

What We Offer:

Competitive salary based on experience.
Flexible work schedule (remote or in-office).
Opportunity to work with a passionate and driven team.
Access to cutting-edge tools and technologies for design.
Career growth opportunities in a rapidly expanding health optimization brand.