E-commerce Business Data Analyst

About Us:
We are a UK-based e-commerce private label business operating across multiple marketplaces in Europe and UK, with approximately 500 active SKUs under two distinct brands.

Role Overview:
We are seeking a strategic and data-driven Business Analyst to join our team and help optimize the performance of our e-commerce operations. This role goes beyond data analysis – we need someone who can interpret data, draw actionable business insights, and make recommendations to drive measurable improvements in conversion rates, listing performance, and overall business outcomes.

The ideal candidate will have a strong background in Amazon analytics, business strategy, and tools like QlikSense and Helium 10. Experience leveraging Amazon Search Query Performance (SQP) reports it's a big plus.

Your responsibilities

Analyzing data from online platforms to optimize campaign performance and spending, and provide recommendations.
Developing and monitoring dashboards to optimize digital marketing campaigns, traffic acquisition spend and ROI.
Analyzing, segmenting, comparing, and presenting data; drawing conclusions and making recommendations for improvements and tests.
Supporting the business team in making efficient marketing budget decisions and executing the strategy.
Simplifying complex business problems, tracking them, and enabling fast decision-making based on analytical solutions.
Leveraging new technologies and methodologies to enhance the data platform and improve company performance

KPI Management:
Monitor key business metrics, including profitability, conversion rates, TACOS and product performance.
Set performance benchmarks and work with the team to ensure we consistently meet or exceed them.

Reporting
Deliver clear, concise reports that provide actionable insights to support decision-making at all levels of the business.
Present findings and strategic recommendations. If you are serious about this job please start your reply with words I really understand it.

Business Decision Support:
Analyze trends and provide insights to inform pricing, promotions, and inventory strategies.
Make clear, actionable recommendations for improving sales and conversion rates based on market data and internal performance metrics.

Requirements:
Experience:
2–3 years of experience as a Business Analyst in e-commerce, with a strong focus on Amazon.
Skills:
Proven ability to interpret data and translate it into actionable business strategies.
Ability to find places for improvements in a current product selection
Strong experience with Amazon Search Query Performance reports and using tools like Helium 10 and Qlik Sense.
Strategic thinking, with a focus on delivering measurable business results.
A proactive problem-solver with a keen eye for detail.
Ability to take ownership of projects and drive them to completion independently.