Digital Advertising Specialist

We're looking for a results-driven, creative Digital Advertising Specialist to join our team. We have an apparel (clothing) business in the US for 7 years. You’ll be managing and optimizing ad campaigns across Facebook, Instagram, Google, TikTok, and Gmail with the goal of driving website traffic, conversions, and brand growth—within a set budget. We need someone who understands how to run effective, high-converting campaigns and actively manages performance, not someone who sets it and forgets it.

Key Responsibilities:

Daily management of ad campaigns across Facebook, Instagram, Google, and TikTok

Campaign setup, optimization, and performance monitoring

Working within a budget and adjusting spend based on results and performance goals

Creating and testing different audience segments and refining targeting for better ROI

Collaborating with the team to brainstorm new content ideas, campaign strategies, and seasonal ad pushes

Actively keeping up with trends, platform changes, and performance best practices

Providing weekly performance reports with insights, learnings, and next steps

What We're Looking For:

Proven experience running and optimizing Facebook, Instagram, Google, and TikTok ads

Strong understanding of US apparel/fashion market and customer behavior

Ability to create effective ad visuals and short-form video content that resonates

Analytical mindset with the ability to make data-driven decisions

Someone proactive, creative, and responsive—who knows how to make ads work within realistic budgets