Canva Template Designer for Meta & TikTok Ad Creatives (Gig-Based)

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TYPE OF WORK

Gig

SALARY

Gig Dependent

HOURS PER WEEK

10

DATE POSTED

Jan 23, 2025

JOB OVERVIEW

Job Title: Canva Template Designer for Meta & TikTok Ad Creatives (Gig-Based)
Location: Remote
Employment Type: Gig-Based

About Us:

We’re a digital marketing agency focused on empowering small businesses in the UK with creative solutions to grow their online presence. We’re building a library of customizable Canva ad templates designed specifically for small business owners to create high-performing ad creatives for Meta (Facebook & Instagram) and TikTok. These templates will be sold as digital products on our website.

Role Overview:

We’re seeking a creative and skilled Canva template designer to develop a collection of high-quality, ready-to-use ad templates optimized for Meta and TikTok advertising. The templates should be visually engaging, easy for small business owners to customize, and tailored to industries like retail, hospitality, beauty, fitness, and more.

Key Responsibilities:

Design Canva templates for Meta (Facebook/Instagram) and TikTok ad creatives, focusing on:
Single-image ads
Carousel ads (Meta)
Video ad storyboards for TikTok
Vertical ads (optimized for mobile).
Ensure templates are modern, visually appealing, and on-trend, following best practices for ad performance.
Include placeholders for text, images, and branding (e.g., logos, contact info).
Create templates that align with UK small business aesthetics and industries.
Provide editable Canva links for the templates, organized in folders for easy download.
Use free-for-commercial-use elements and ensure compliance with Canva licensing terms.

What We’re Looking For:

Proven experience in Canva design, specifically for ad creatives or marketing content.
A portfolio showcasing Canva templates or similar design work (experience with ad templates is a bonus).
Strong understanding of design trends for Meta and TikTok advertising, including mobile-first design and hooks that grab attention within the first few seconds.
Ability to create templates that are simple for non-designers to customize.
Knowledge of UK small business branding styles is a plus.

Project Scope:

Deliver a collection of 30-50 ad templates, split between Meta and TikTok:
50% Meta templates (single image, carousel ads, etc.).
50% TikTok templates (video storyboards, engaging layouts for short-form ads).
Templates should be designed for various objectives: awareness, engagement, promotions, and sales.
Offer a revision phase to ensure templates align with the agency’s expectations.
Payment:
This is a gig-based role, with payment negotiated based on the full scope of the project or per template. Please include your rates and pricing structure when applying.

How to Apply:

If you’re passionate about design and have a knack for creating engaging ad content, we’d love to hear from you! Please send the following:

Your portfolio or examples of Canva templates, particularly for social media ads.
Your proposed rates (per template or for the full project).
A brief note about your experience and how you stay on top of ad design trends.

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