Ads / PPC / Paid Media Specialist

Are you passionate about driving impactful advertising campaigns and maximizing ROI? We are a marketing agency in search of a Paid Media Specialist who thrives in the digital advertising ecosystem and understands the nuances of various ad platforms. In this role, you’ll be entrusted with managing and optimizing paid advertising efforts across multiple channels for our clients.

RESPONSIBILITIES
*Develop, manage, and optimize paid advertising campaigns across multiple platforms such as Google Ads, Facebook, and LinkedIn.
*Analyze campaign performance data to identify optimization opportunities and enhance ROI.
*Work alongside the creative team to craft engaging ad graphics and text.
*Monitor ad budgets, ensuring optimal allocation and efficient spending.
*Research and implement the latest industry trends and best practices in paid media advertising.
*Conduct A/B testing to determine the effectiveness of ad creatives, landing pages, and campaigns.
*Report regularly on campaign metrics, providing insights and actionable recommendations.
*Collaborate with other marketing teaUpgrade to see actual infombers to align paid media strategies with overall marketing goals.

REQUIREMENTS
*Excellent English skills
*Attention to Detail
*Proven Paid Ads Experience
*Lead Tracking Setup and Analytics
*Must be able to work during US business hours

This is a position that will start as part-time and move into full-time hours.
Knowledge of SEO is a plus (but not required).

When applying, please use the phrase Ads Jedi in your subject line.
Describe an ad campaign that you previously ran that did not initially perform well and describe what you did to improve the results and how much they improved.