Part Time
500
TBD
Jan 29, 2025
Expanded Key Responsibilities
Strategic Outreach for Speaking Engagements:
Apply to TED Talks and other prestigious speaking platforms.
Research and contact conference organizers for potential speaking opportunities, focusing on corporate events and industry-specific conferences.
SOP: Document the process for identifying and applying to speaking opportunities, including timelines, required materials, and follow-up procedures.
Podcast Collaboration and Placement:
Identify and reach out to podcast hosts that align with your audience demographics and topics.
Negotiate and schedule podcast appearances to enhance your market presence.
SOP: Create a checklist for podcast outreach, including research, contact strategies, pitch personalization, and tracking responses.
Influencer and Media Collaboration:
Develop partnerships with influencers within the health and wellness community to promote your book and brand through collaborative content.
Engage with journalists and bloggers for features on reputable news sites and blogs.
SOP: Outline procedures for influencer outreach, including identification, engagement, collaboration terms, and campaign execution.
Book Promotion Campaigns:
Strategize and execute campaigns to promote your book through various channels, including social media, webinars, and partnerships.
Utilize
SOP: Develop a book launch checklist, including pre-launch, launch, and post-launch activities, along with necessary marketing materials.
Brand Consistency:
Ensure all external communications reflect the brand's core values and message, particularly focusing on health, wellness, and empowering working women.
Review and approve all public-facing materials for brand alignment.
SOP: Implement a brand review process, including criteria for approval and timelines for feedback.
Detailed KPIs for Tracking Success
Speaking Engagements: Number of applications sent, invitations received, and audience reach per event.
Podcast Appearances: Number of podcasts featured in, listener engagement metrics, and follow-up inquiries or leads generated.
Influencer Collaborations: Engagement rates (likes, shares, comments), campaign reach, and conversion rates for collaborative promotions.
Book Sales: Monthly sales figures, promotional campaign effectiveness, and return on investment for marketing expenditures.
Media Features: Number of features in news outlets and blogs, the reach of published articles, and the sentiment of media coverage.