A+ Course Launch Strategist (Kajabi/GHL) | Digital Marketing

Managed and grew social media accounts across Facebook, Instagram, TikTok, and Pinterest with a collective following of over 300K. Experienced in content planning, caption writing, graphic design, and trend-based strategies to boost engagement and reach. Skilled in scheduling tools, hashtag research, analytics tracking, and community management. Integrated social media efforts with email marketing and sales funnels to support lead generation and brand growth.

Spearheaded content and creative strategy for YouTube channels with over 100K+ collective subscribers. Led planning and execution of high-performing video content, including SEO optimization, thumbnails, titles, and audience engagement tactics. Integrated YouTube strategy with email marketing, social media, and sales funnels to drive traffic and grow loyal communities.

Generated over $1.2M in course and digital product sales using Kajabi. Experienced in end-to-end platform management including course setup, landing pages, sales funnels, email marketing, lead magnet delivery, and backend automation. Skilled in customizing member portals, integrating checkout systems, and supporting full course launches from strategy to execution.

Strategized and executed high-performing email campaigns using platforms like AWeber, ActiveCampaign, and MailerLite. Skilled in segmentation, automation sequences, and personalization to maximize open rates, click-through rates (CTR), and conversions. Experienced in setting up lead magnets, nurture sequences, and sales funnels. Integrated email marketing with tech automation tools like Zapier and ManyChat for seamless workflows and targeted audience engagement.

Experienced in designing a wide range of marketing and branding materials using Canva, including lead magnets, workbooks, social media content, landing pages, flyers, business cards, and brochures. Create cohesive visual assets tailored for platforms like Facebook, Instagram, and Pinterest, as well as email campaigns. Skilled in designing for both digital and print formats while maintaining brand consistency across all materials.