Digital Marketing Assistant

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TYPE OF WORK

Any

SALARY

Up to 1500 / MO

HOURS PER WEEK

40

DATE POSTED

Oct 18, 2023

JOB OVERVIEW

Our dynamic digital marketing agency is on the lookout for a Marketing Assistant with expertise in creating and managing ad campaigns across platforms like Meta (Facebook & Instagram), Google, and other advertising channels. Proficiency in email marketing, particularly through Klaviyo, is a must. The ideal candidate will have a solid grasp of the digital advertising landscape, be results-driven, and can efficiently manage multiple campaigns simultaneously.

Key Responsibilities:

Ad Campaign Creation and Management:

- Plan, create, and oversee ad campaigns on Meta (Facebook & Instagram), Google Ads, and other platforms.
- Monitor and optimize campaign performance, ensuring maximum ROI.
- Analyze campaign results, creating reports and recommending improvements.


Email
Marketing:

- Design, create, and send out email campaigns via Klaviyo.
- Segment email lists for targeted campaigns and promotions.
- Monitor email campaign performance, optimizing for open rates, click-through rates, and conversions.

Collaboration:

- Work closely with the creative team to develop compelling ad visuals and copy.
- Liaise with the strategy team to ensure campaigns align with overarching marketing goals.
- Provide feedback and collaborate on continuous process improvements.

Market Research:

- Stay updated with the latest trends in digital advertising and email marketing.
- Research competitors and maintain knowledge of industry best practices.

Qualifications:

- At least 2 years of experience in digital marketing, specifically in ad campaign management and email marketing.
- Proficient in platforms like Meta Ads Manager, Google Ads, and Klaviyo.
- Solid understanding of digital marketing KPIs.
- Excellent analytical skills with an aptitude for translating data into actionable insights.
- Strong attention to detail, organizational skills, and ability to manage multiple projects.
- Effective written and verbal communication skills in English.
- Experience with A/B testing and optimization.

Benefits:

- Competitive salary with performance-based bonuses.
- Opportunities for professional growth and continuous learning.
- Flexible work schedule and a results-focused work environment.
- Engaging remote team culture with regular team-building events.

How to Apply:

Candidates are encouraged to submit their updated CV, a cover letter detailing their relevant experience, and any case studies or campaign results they're particularly proud of. Please also include references or testimonials from past employers or clients.

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