Sales Professional | Writer | Analyst

Increased overall revenue by 24-42% (from $31M to $53M) through the implementation of strategic sales plans and comprehensive analysis of sales data and market trends, identifying growth opportunities and expanding the market from 5 to 11 industries, including electronics, logistics, cold chain, air conditioning, medical, agriculture, and government sectors. Spearheaded the expansion of product and service lines by focusing on software and hardware development, renewable energy, and IoT products, introducing them to six additional markets. Strengthened the company's network by joining associations and representing the company at industry events, generating 120-200 new leads within two months. Analyzed key sales metrics such as conversion rates and lead times to identify bottlenecks, implementing process enhancements that boosted sales efficiency by 20% and reduced the sales cycle by 15%. Cultivated and maintained strong relationships with international and local clients, achieving a 95% customer satisfaction rate through regular communication and prompt issue resolution.

Employed advanced Microsoft Excel techniques to compile and clean diverse sales data from ERP systems, ensuring data integrity and consistency, which resulted in streamlined data processes and 92�curacy in analysis. Conducted comprehensive exploratory data analysis (EDA) using Excel's pivot tables and charts, identifying key sales trends and visualizing insights to inform strategic decision-making processes, leading to a 32% increase in quarterly sales revenue. Utilized Excel's statistical functions to analyze sales performance metrics, including mean, median, and standard deviation, and performed correlation analysis to uncover relationships between factors such as promotional activities and sales figures, resulting in optimized resource allocation and improved marketing effectiveness. Integrated external market research findings with internal sales data, combining consumer preferences, competitor analysis, and industry trends to generate actionable recommendations that optimized pricing strategies, targeted marketing campaigns, and facilitated expansion into new markets, contributing to market expansion from 5 to 11 industries.

Conducted exploratory data analysis (EDA) and visualization using libraries such as Pandas and NumPy, identifying key market trends and consumer behavior patterns that informed strategic marketing decisions and contributed to a 25% increase in campaign effectiveness. Integrated and analyzed external market research data with internal sales metrics using Python, combining insights on consumer preferences and competitive landscape to provide actionable recommendations, leading to a 15% enhancement in product positioning.

Utilized PostgreSQL to perform in-depth market research and data analysis, efficiently querying datasets to identify key market trends and consumer behavior patterns. Conducted complex joins and aggregations to integrate internal sales data with external market research, providing a comprehensive view of the competitive landscape. Developed and optimized SQL queries to analyze sales performance metrics, uncovering insights that led to a 20% increase in sales effectiveness and a 15% improvement in product positioning. Implemented data cleaning and transformation processes to ensure data integrity and accuracy, resulting in reliable and actionable business intelligence that informed strategic decision-making and drove market expansion efforts.

Leveraged Power BI to conduct comprehensive market research and data analysis, creating dashboards and visualizations that identified key market trends and consumer behavior patterns. Integrated and analyzed data from multiple sources, including internal sales metrics and external market research, providing a holistic view of the competitive landscape. Delivered actionable recommendations through clear and visually compelling reports, supporting product development and positioning efforts that contributed to a 20% growth in overall revenue.