Lead Generation Specialist (B2B Co-Branded Sales)

Part-Time Lead Generation Specialist (B2B Co-Branded Sales)
Location: Remote | Flexible Hours | Performance-Based Bonus

About Stand4 Socks
Stand4 Socks is a mission-driven, BCorp-certified brand that creates high-quality, ethically made socks. For every pair sold, we donate a pair to someone in need. We are the highest-rated sock brand in Europe on Trustpilot and are expanding rapidly in the U.S.

As part of our B2B co-branded sales, we help businesses, organizations, and events create custom-branded socks that make an impact. Clients range from corporate teams to charities, looking for high-quality branded socks as gifts, giveaways, and merchandise.

The Role
We are looking for a results-driven, part-time Lead Generation Specialist to drive our outbound prospecting and email outreach for B2B co-branded socks. This role is perfect for someone experienced in identifying key decision-makers, using lead-gen tools, and executing outbound email sequences that generate sales opportunities.

Key Responsibilities
- Identify and research key contacts (e.g., HR managers, procurement teams, marketing heads) in target industries using tools like Upgrade to see actual info, LinkedIn Sales Navigator, and other prospecting platforms.
- Build and manage highly targeted lead lists and ensure data accuracy within our CRM.
- Write and execute high-converting outbound email sequences to generate meetings and inquiries.
- Use Upgrade to see actual info to set up sequences, track performance, and optimize outreach based on response rates.
- Work closely with the sales team to ensure a smooth handover of qualified leads.
- Test and iterate on messaging to improve email open and reply rates.
- Maintain clear documentation and reporting on outreach performance and lead conversion rates.

Who You Are
- Proven experience in lead generation, B2B sales outreach, or outbound prospecting.
- Strong understanding of Upgrade to see actual info, LinkedIn Sales Navigator, and CRM tools.
- Skilled in writing compelling outbound emails that drive replies and meetings.
- Data-driven mindset – able to track results and optimize outreach accordingly.
- Self-starter who thrives in a fast-paced, performance-driven environment.
- Passion for ethical brands and social impact is a plus.

What We Offer
- Competitive part-time pay with performance-based bonuses for deals closed.
- Opportunity to grow with a fast-scaling, purpose-driven brand.
- Flexible, remote role with the ability to work on your own schedule.
- Be part of a company making a real impact through our Buy One = Give One model.

How to Apply
To apply, only on OJPH (direct approaches will be ignored)

1. Your CV
2. A short cover letter (max 200 words) explaining why you’re a great fit for this role, and your approach to outbound.
3. An example of a successful outbound email sequence you’ve written (if available)
4. Your experience using Upgrade to see actual info or similar prospecting tools
5. Add "OutboundB2B" to response to show you have read this.

Bonus points if you include details on past results, such as response rates, deals closed from your outreach, or meeting conversion rates. We’re looking for someone who can start as soon as possible, so applications will be reviewed on a rolling basis.